Vanessa J. Hawthorne
If you're looking for holistic support, we will work together to outline a project scope that fits your unique needs. Complete this form to get started.
Ready to take your brand communication to the next level?
Website Design & Optimization
Every website is created with user-experience design techniques to ensure accessibility and ease of use.
UX Centered Design
WiX, WordPress, Squarespace, Shopify, WebFlow; whatever meets your fancy.
Built on the Platform You Love
Speak directly to your audience with customized messaging catered to your target persona(s).
Copy That Converts
Each page is properly tagged and structured to increase your organic search engine rankings.
SEO Optimized
Upgrade your website to wow your audience, and communicate your message more effectively.
Let's design a functional and aesthetically pleasing website to tell your story and elevate your brand. Each website page will be optimized for search engines to improve your organic reach and search engine rankings.
Brand Identity Development
Let's create a beautiful and unique design that encompasses the essence of your brand.
Logo Design
Hone in on the personality of your brand and clarify your organization's mission statements and taglines.
Voice, Tone, and Mission
Pitch decks, sell sheets, business cards, and promotional materials to share your story with the world.
Branded Assets
All the fonts, colors, iconography, and imagery needed to create a cohesive brand in any setting.
Style Guides and Brand Kits
Refine your brand to present a cohesive and consistent identity across every platform and touchpoint.
We'll hone in on the soul of your brand, utilizing workshops and brainstorming sessions to identify key themes and elements. We will select visual elements like colors, typography, and imagery based on psychological principles to ensure they evoke the desired feelings you want your brand to inspire. We can also develop slogans, taglines, mission statements, and brand values to tell your story.
Services
Every project begins with an introductory call. After listening to your needs, we will work together to develop an overview of the project; outlining the scope, KPIs and SMART goals.
Depending on your needs, we will meet weekly, bi-weekly, or monthly to check in on our progress. Of course, open email communication is always available, and impromptu phone correspondence is acceptable depending on the circumstance.
The Process
Quick links to service areas:
Content Marketing
Beautiful templates, compelling content, and marketing strategies to grow your subscriber list.
Email Marketing
Post designs, editorial calendars, keyword research, and content ideas to boost your engagement.
Social Media Strategy
Utilize video to connect with your audience.
Scripts and Video Editing
Showcase your work and highlight your expertise to boost your credibility and reach.
Blogs and Case Studies
Connect with your audience to build brand affinity and encourage meaningful interactions.
Together we will develop a content marketing strategy that is right for you and your brand. We can also work together to build a content library to utilize across multiple platforms when the timing is right for you.
Marketing and Communication Planning
Editorial calendars, email marketing templates, tips, and guides to help your team stay on track.
Templates and Guides
Learn from others in your market through deep analysis of their earned, owned, and paid media.
Competitor and Market Analysis
Develop a deeper understanding of your target audience with persona profiles and customer journey maps.
Customer Journey Mapping
A curated selection of the best marketing channels, hashtags, and keywords for your objectives.
Marketing Channels
A tailored marketing and communication strategy designed to support your overall business objectives with SMART goals.
Create an effective marketing plan to guide your efforts. Develop a deeper understanding of your customer journeys, anaylze your competitors, audit your current methodologies, and define the channels and initiatives that best suit your business goals.